Made you look : how advertising works and why you should know / by Shari Graydon ; illustrations by Warren Clark.
Material type: TextPublication details: Toronto ; New York : Annick Press ; Buffalo, NY : Distributed in the U.S.A. by Firefly Books (U.S), c2003.Description: 115 p. : col. ill. ; 23 cmISBN:- 1550378147 (pbk.) :
- 659.1 22
- HF5829 .G73 2003
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Softcover | Beverly Middle School | 659.1 GRA (Browse shelf(Opens below)) | Available | 650613 |
Includes bibliographical references (p. 103-109) and index.
Outlines the history and purpose of advertising, discusses target audiences, the techniques advertisers use, hidden advertisements, limits on advertising, and ways to strike back at advertisers, and suggests related activities.